Case Studies

Deep dives into problems, solutions, and results.

Project Management Tool for Engineering Design Firm

Project Management Tool for Engineering Design Firm

Impes Innovation · Engineering & Design Services

Challenge: The client’s team was investing the bulk of their man-hours into low-revenue projects (Project A) while high-revenue pro...

Custom project management web application Project creation, updating, and archiving Man-hour planning & forecasting system Time tracking (manual + timer-based)

A Publisher With Dreams… And a Pile of Problems

A Publisher With Dreams… And a Pile of Problems

Iterative International Publishers · Book Publishing

Challenge: A growing Indian publisher was stuck with disconnected systems and shaky marketing. Lead tracking lived in spreadsheets,...

Meta channel testing & budget reallocation Creative strategy & production (static+video) Copywriting & offer positioning Retargeting & authority assets