Iterative International Publishers — Full Digital Transformation
Iterative International Publishers (IIP) is an academic and non-academic publishing house that helps authors and institutions publish, distribute, and market their books worldwide. We built and manage their complete technology and marketing infrastructure.
What We Built
- Custom CodeIgniter website showcasing academic and non-academic publishing services.
- Author and book management system integrated with dynamic book directories and metadata automation.
- Royalty management system for tracking book sales and calculating author payments.
- Lead management system for tracking publishing inquiries, quotations, and agreements.
- SEO & content strategy designed to build domain authority and improve organic visibility.
- Performance marketing setup with landing pages, campaigns, and lead automation workflows.
Outcome
- Fully digitized publishing workflow — from lead generation to book publishing and royalty payout.
- Consistent increase in organic leads and better brand visibility across Google and social platforms.
- Integrated marketing and operations stack improving both team efficiency and author experience.
The result is a unified digital publishing ecosystem built to scale and manage every stage of IIP’s operations — from author acquisition to book distribution.